Posted on:
July 11, 2025
Ampverse Philippines and Ampverse Pulse Bring the Spirit of Play to the Streets with Barangay @Honor of Kings
Blurring the lines between gaming and grassroots culture, Ampverse Philippines and Ampverse Pulse are taking mobile esports to the streets. Empowering local communities through immersive, on-the-ground brand experiences.

Ampverse Philippines, in collaboration with Ampverse Pulse, is redefining how brands engage with communities through gaming. Their latest initiative, Barangay @Honor of Kings, is a dynamic grassroots campaign that brings the world of mobile esports into the heart of local neighborhoods. It’s not just about gaming, it’s about building meaningful, culturally-rooted moments that resonate with real people.

From ideation to execution, the Ampverse team has been hands-on every step of the way. They’ve led the creative direction, carefully crafting the look and feel of the entire experience. The team also designed immersive booths that draw people in and planned on-ground activities that encourage participation and community spirit. Exclusive merchandise was produced specifically for the event, adding a tangible layer of excitement and memorabilia for attendees. Ampverse also sourced local talent—hosts, cosplayers, and influencers—to energize the space and ensure that every moment felt authentically connected to the community. Behind the scenes, full on-ground event management ensured the entire experience was seamless and engaging for every gamer.

This initiative exemplifies Ampverse’s broader mission: to create immersive, inclusive spaces where everyone feels like they belong. Whether you're a long-time gamer or a first-time player, Barangay @Honor of Kings offers a space where everyone is welcome, and everyone’s a winner. By tapping into local culture and amplifying it through the lens of play, Ampverse continues to push boundaries in building community-driven campaigns that leave a lasting impact.